Grumpy Pet cat specifically Grumpy Cat Apparel was born with dwarfism as well as an underbite, a combo that generated her trademark expression, which is intensified by the frown-like dark fur areas around each eye.
She's not specifically fluffy or pretty yet she has that particular something that many would classify as adorable.
'I assumed it would acquire some laughs,' claims Mr Bundesen, which has a business management degree and now masterminds the pet cat's commercial interests. Another Reddit user quickly came up with the nickname 'Grumpy Cat' and the rest is internet craze history.
More than a 1.5 million people viewed the photo in just 36 hours. Many started to caption the picture with the sort of thought bubble that might express Grumpy Cat's irritation with humans.
When people claimed the picture was a fake and the result of Photoshop tinkering, Mr Bundesen proved it wasn't by posting a video of the pet that also 'went viral'.
Quickly waking up to the fact that Grumpy Cat's huge popularity could be translated into cash after pet cat fans flooded him with requests for themed T-shirts, he started talking to clothing manufacturers.
By December, the Bundesens as well as their pet cat were guests on morning TV shows as well as had been emailed by means of YouTube by Ben Lashes, a former rock singer which suggested Grumpy needed a specialist manager.
Mr Lashes is a broker for net pet cats as well as folks-- each of them, like Grumpy, famous because of some entertaining pictures or video that was posted on the internet.
Adopt A Grumpy Cat is pretty photo under Grumpy Cat, posted on November 14, 2015 and has size 640 x 960 px.
Grumpy Cat Hello Kitty is beauty photo under Grumpy Cat, upload on February 14, 2016 and has size 500 x 500 px.
Grumpy Cat For Adoption is inspiring image inside Grumpy Cat, upload on December 19, 2015 and has size 573 x 800 px.
Grumpy Cat Tee Shirt is beauty image inside Grumpy Cat, posted on August 17, 2015 and has size 700 x 700 px.